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REALTOR® can help protect your equity
 The
sale of your home affects many aspects of your
life, including finances, children, your equity,
and your future. This is one of the most important
transactions of your lifetime. The average home
sells for well over $100,000. For a small price,
you can be assured that your investment is protected.
When you're faced with a legal problem, you look
to an experienced lawyer to represent your best
interests. When it comes to the sale of your home,
a professional REALTOR® is your best investment.
Here are a few more ways a REALTOR® works
to protect your equity:
Price enhancement. A REALTOR® can
recommend repairs or cosmetic work that can significantly
enhance the salability of your home. You won't
waste your time and money on non-recoverable repairs.
He or she can also tell you what items may need
to be moved or put away.
Right price guarantee. A REALTOR®
understands your neighborhood, as well as the
overall city market. He or she is also familiar
with current real estate values, taxes, utility
costs, city services and facilities. Your REALTOR®
should exercise diligence when it comes to providing
an assessment of your home. This could include
arranging for qualified professionals to conduct
an investigation and prepare a written report.
With a professional market evaluation, your home
will be listed at the right price. You save time
and trouble if your home is not listed too high
or too low.
Your REALTOR® will also assist you in obtaining
a report on the title of the property. By doing
this review initially, you'll avoid the costly
and length process of sorting out the status of
past owners or rights of access. While most properties
have some limitations such as easements (access
rights) for utilities, you'll want a title that
is free and clear of any debts, liens or caveats.
Objectivity. Using a variety of informational
resources, a REALTOR® can provide community
information on utilities, zoning, schools, shopping
etc. Your REALTOR® will place your home in
the best possible light, highlighting features,
benefits and the advantages a buyer would enjoy
as a homeowner of "your" home.
Negotiation and representation. When it
comes to protecting your investment, there are
many negotiating factors, including price, financing,
terms, date of possession, repairs, furnishings
or equipment. A REALTOR® will personally represent
you during the presentation of the offer. You'll
get the best price and conditions on the sale
of your home.
Maximum marketing resources. A REALTOR®
has access to a wide variety of resources to market
your property to other REALTOR®s and to the
most buyers. This includes advertising, MLS®,
a web site, open houses, brochures, direct mail,
network contacts and an existing and former client
base. In many cases, the sale of a home is made
because of a REALTOR® contact through previous
client, referrals, friends and personal contacts.
Your REALTOR® is your personal marketing coordinator,
ensuring your home receives maximum exposure to
every avenue, and to utilize cooperative relationships
for your benefit.
Up to date information. Your REALTOR®
will provide you with current information on what
is happening in the marketplace, with respect
to price, financing, terms and condition of competing
property. These are important items in selling
your home quickly, at the best price, hassle-free.
Smooth closing process. Details, details,
details. Your REALTOR® will assist you in
the handling of the numerous items that must be
completed before the sale is final. Your REALTOR®
will also objectively evaluate each buyer's offer
without compromising your position. He or she
is also trained to write a legally binding, win-win
agreement. Your REALTOR® can objectively handle
all the closing issues and move the transaction
to closing and settlement as quickly as possible.
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